Provider Review

Freely Travel Insurance

Freely is a digital-first travel insurance provider designed for modern travelers who want flexible, easy-to-manage coverage with a streamlined online experience.

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Freely is a digital-first travel insurance provider designed primarily for younger, independent travelers and those who prefer managing their insurance entirely online. The company focuses on delivering a flexible, straightforward travel insurance experience with transparent pricing and an easy-to-use digital platform. Freely targets travelers who want to understand exactly what they are buying without wading through complex policy documents.

Freely's product offering centers on travel protection plans that cover the core risks most travelers face: emergency medical expenses, trip cancellation, travel delays, and baggage issues. The company positions itself as a modern alternative to traditional travel insurance, with an emphasis on digital convenience and clarity.

Freely is backed by global insurer Zurich: its Australian business sits under Zurich Cover-More, and its US plans are underwritten by Zurich American Insurance Company. Founded in 2020 in Australia and launched in the US in August 2023, Freely reports more than 300,000 customers.

Pros and Cons

✓ Pros

  • Flexible Coverage Options: Travelers can customize certain coverage features depending on their specific travel plans and budget, allowing for more tailored protection.
  • Digital Experience: Policies can be purchased, managed, and claimed entirely online, with a streamlined process designed to reduce friction compared to traditional insurance workflows.
  • Transparent Policy Terms: Freely emphasizes plain-language policy descriptions to help travelers understand their coverage without deciphering insurance jargon.
  • Competitive Pricing: Freely's plans are generally competitively priced, particularly for younger travelers who may find rates from traditional insurers higher due to plan structure.

✗ Cons

  • Limited Brand History: Freely is a newer provider compared to well-established travel insurers, which means less long-term track record on claims handling at scale.
  • Less Suited for Older Travelers: Plans may be less tailored for senior travelers or those with complex medical needs compared to providers that specialize in those demographics.
  • Narrower Product Range: Compared to larger providers with extensive product lines, Freely's plan options may offer less variety for travelers with specialized needs.

Coverage Overview

Freely travel insurance plans typically include emergency medical coverage, trip cancellation and interruption protection, travel delay reimbursement, baggage loss and delay coverage, and emergency evacuation benefits. The online platform allows travelers to review their coverage details, file claims, and track reimbursement status without needing to contact an agent.

Freely is best suited for independent travelers, younger travelers, and those taking leisure trips who want a no-fuss, digitally managed insurance experience with solid core coverage at a competitive price.

Related guides: Travel Insurance Guide · Using Travel Insurance Outside the U.S.

How Freely Compares

How does Freely stack up on underwriting strength, pre-existing condition coverage, and traveler fit? All facts below are drawn from the providers’ published materials.

ProviderUnderwriter and AM Best ratingPre-existing condition coverageBest for
FreelyZurich American Insurance Company (US plans)Check the plan brochure for pre-existing condition termsYounger, digital-first travelers wanting app-managed trip protection
FayeUnited States Fire Insurance Company (Crum and Forster), AM Best A+Check the plan brochure for pre-existing condition termsLeisure travelers wanting bundled trip protection with mobile-first claims
Allianz TravelJefferson Insurance Company, AM Best A+ (Superior), or BCS Insurance Company, AM Best A (Excellent)Varies by plan; check the plan brochureUS residents wanting trip protection from a global brand

Why Compare Freely Through InsuredTravelPlans.com

Through its partnership with VisitorsCoverage, InsuredTravelPlans.com allows travelers to compare Freely plans with other travel medical insurance providers in one place. This is especially useful for travelers evaluating whether Freely's digital-first approach and pricing offer the right value compared to more established providers with broader plan options and longer track records.

Freely: Frequently Asked Questions

Who backs Freely travel insurance?
Freely is backed by global insurer Zurich: its Australian business sits under Zurich Cover-More, and its US plans are underwritten by Zurich American Insurance Company.
When was Freely founded?
Freely was founded in 2020 in Australia and launched in the US in August 2023. The company reports more than 300,000 customers.
What is Freely's official website?
Freely's official US site is freely.me/us.
Who is Freely best for?
Freely is designed primarily for younger, independent travelers and those who prefer managing their insurance entirely online.
What does Freely cover?
Freely's travel protection plans cover emergency medical expenses, trip cancellation, travel delays, and baggage issues.

Freely offers a modern, straightforward travel insurance experience suited for digital-savvy travelers seeking competitive core coverage. Comparing Freely with other providers through InsuredTravelPlans.com helps confirm the best fit for your trip.

Visit freely.me/us ↗

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